An independent bakery has been forced to stop using its popular American sprinkles on all of its cakes and cookies following a single complaint to trading standards officials.
Bosses at Get Baked, which is based in Headingley, Leeds, were told to stop selling any products which used the imported US toppings because a law inherited from the EU after Brexit bans the additives used.
One disgruntled customer is said to have scrutinised the sprinkles on their cookie and then went to West Yorkshire Trading Standards to complain the product contained E127. The additive is linked to hyperactivity in children.
EU rules introduced in 2008 – which have been translated into UK law en masse after Brexit – banned the additive which contains coal tar dye and is used in the US as a cherry colouring in cake decorating and sprinkles.
E127, or ‘erythrosine’, is banned for everything other than ‘cocktail cherries and candied cherries’ under a European law known as ‘Regulation (EC) No 1333/2008’, which is now a retained EU law in England and Wales.
The product in question was ‘CakeMate rainbow sprinkles’, which Get Baked imports from a firm called Signature Brands in Ocala, Florida, in 737g tubs – and E127 was listed as an ingredient under its alternative name of ‘Red 3’.
Bakery owner Rich Myers from Leeds has had to stop pause production after Trading Standards said the American sprinkles it used contained a banned additive
The product was CakeMate rainbow sprinkles, which Get Baked imports from Signature Brands based in Ocala, Florida
The food additive E127 is listed as an ingredient on CakeMate rainbow sprinkles under its alternative name of ‘Red 3’
Bakery owner Rich Myers from Leeds has had to stop making one of its best-selling cookies because of the illegal sprinkles
The Get Baked independent bakery in Leeds, pictured, has slammed the customer who reported them to Trading Standards
E127, or ‘erythrosine’, is banned for everything other than ‘cocktail cherries and candied cherries’ under this European law
Among the most popular options for rainbow sprinkles from British suppliers – which do not contain E127 – are the Dr Oetker Baking Rainbow Magic Sprinkles 115g (left, RRP £2.30) from the German company which has offices in Leeds, and are often found in supermarkets; and the Cake Angels Rainbow Sprinkles 75g (right, also RRP £2.30) from the Oxfordshire-based firm
The bakery posted a riposte on Facebook slamming the ‘Jane’ who moaned about them.
Its first post said: ‘Just a quick heads up to let you all know that we’re closed tomorrow for the following reasons: 1. Staff training. 2. Need to get some other important sh*t done. 3. Everyone’s f****** knackered.’
Why are some E-numbers banned from use in food in the UK
EU rules which are still in force in the UK have banned the use of the colouring E127 from food.
The additive contains coal tar dye and is used in America as a cherry colouring in cake decorating and sprinkles.
The European Union has banned the use of E127 as an edible food colouring – other than in cocktail cherries.
E127, or ‘erythrosine’, is banned for everything other than ‘cocktail cherries and candied cherries’ under a European law known as ‘Regulation (EC) No 1333/2008’.
The exception is because the European acceptable daily intake of E127 is reached by eating 30g of cocktail cherries, which the European Food Safety Authority says is ‘unlikely to occur on a frequent basis’.
Scientists have linked E127 to hyperactive children and behavioural problems.
Tests on mice have also shown the chemical can cause thyroid complaints and possibly tumours.
According to the NHS, parents should be careful with artificial colourings in their children’s food as they can cause behavioural problems.
Many colours which are legal in the United States are banned across Europe because of potential health threats.
It went on: ‘This weekend has been utterly sensational, we’ve had customer visits from countless cities, sold f*** tonnes of Bruce in various forms, oh and not to mention a lovely visit from Trading Standards on Friday after someone reported us for using what are apparently illegal sprinkles.
‘More on that one next week*’
It appears that some of the toppings used on items including raspberry glazed cookies were not allowed.
The store said it imported them from America because British sprinkles ‘were s***.’
A post several days later updated customers, saying: ‘Still haven’t heard from Trading Standards in regards to the Sprinklegate scandal.
‘Therefore, for now, Raspberry Glazed Cookies are still available.
‘I shall advise you all of the necessary update when it has been received.
‘Until then, please forward any queries to your nearest pie dealership.’
Customers of the shop in the suburb of Headingley were later informed: ‘Sprinklegate Update: It’s not good news.
‘We have heard back from Trading Standards, and have been told that we must cease use of our sprinkles with immediate effect.
‘Obviously, we will be following the rules, and removing them as of now.
‘Whilst this might seem like it’s not a big deal, it’s actually very f******* annoying, as A LOT of people ask for Birthday Bruces and Rasperry Glazed Donut Cookies are not only our best selling cookie, but they’re utterly sensational.
‘It is HIGHLY unlikely that we will find any legal sprinkles that we will use as a replacement.
‘British sprinkles just aren’t the same, they’re totally s*** and I hate them. I am extremely passionate about sprinkles.
‘I need to think this one over, we will obviously need to make some adjustments to the menu in order to compensate for this truly horrendous ordeal.
Get Baked produce this cake called Birthday Bruce which features sprinkles all over it
The bakery used its Facebook page to highlight the plight they are facing having been reported to Trading Standards
The bakery complained that UK sprinkles do not have the same taste as the US versions which they claim are far superior
West Yorkshire Trading Standards investigated Get Baked after receiving reports the bakery were using additives which are banned from use in the UK
‘One option is to glaze them as normal, but just not use sprinkles. It makes me sick just thinking about it.
‘To whoever reported us to Trading Standards, (Dan?) all I have to say is, dear lord, what a sad little life Jane.
‘My daughter, who is now seven months, has to live with the fact that daddy can’t take her to Disneyland, because man can’t sell any f****** cookies.’
They later added: ‘Sprinklegate has been an unpleasant journey. No one can deny the turmoil that has ensued ever since that fateful visit from the man in a boring tie.’
Explaining in the comments section, the bakery expanded on what had happened, saying: ‘The sprinkles are imported from the USA and may contain colourings that aren’t allowed over here.
‘I am only prepared to use them and no others. If I can’t use them, I won’t use any. I will be on sprinkle strike and won’t budge for no man.’
The bakery’s owner said they would not be able to take their daughter to Disneyland
The bakery added: ‘It is highly unlikely that we will find any legal sprinkles that we will use as a replacement. British sprinkles just aren’t the same, they’re totally s*** and I hate them. I am extremely passionate about sprinkles’
Customers rallied round the shop, which receives rave reviews for its astonishing range of unusual cakes and treats.
One said: ‘Who tf even buys a cake and inspects the sprinkles to check if they’re legal?!
‘I didn’t even know this was a thing lmao. What an absolute sad act they must be!’
Another said: ‘If I want to eat E number and sort tobacco that is MY prerogative. Don’t want no government taking my E numbers.’
And another joked: ‘Crack is illegal too but it doesn’t appear to stop a large proportion of Leeds from buying it. (Not me. Say no to drugs kids.)
The bakery said they will stop using sprinkles because the only versions acceptable in the UK are not good enough
The bakery added: ‘One option is to glaze them as normal, but just not use sprinkles. It makes me sick just thinking about it’
‘Meanwhile you cannot buy sprinkles. But can get off your head on hardcore drugs without trading standards worrying. Makes sense.’
Lastly another gutted customer said: ‘But E-numbers are the backbone of this society..(Pre-Jamie Oliver era)..
‘E numbers are the only reason to drink irnbru.’
A spokesperson for West Yorkshire Trading Standards told MailOnline: ‘West Yorkshire Trading Standards can confirm that we have advised the business concerned the use of E127 which is not permitted in this type of confectionery item.
‘We stand by this advice and would urge all food business operators, when seeking to use imported foods containing additives, to check that they are permitted for use in the UK.’
Source: Daily Mail UK